INFINOX Global is taking its newly launched global brand identity to Forex Expo Dubai 2026, with Group Chief Marketing Officer Elena Moiseeva and Regional Manager Chibuike Obiagwu representing the company’s global and African market strategy at the two day industry event.
The expo, scheduled for September 22 and 23 at the Dubai World Trade Centre, brings together brokers, traders, fintech companies and other financial market professionals from across international markets. INFINOX is participating as a global sponsor from Booth 015.
The appearance comes shortly after the company introduced a new global brand identity built around discipline and a more serious approach to trading.
INFINOX puts rebrand on global stage
The Dubai expo gives INFINOX an opportunity to take its new positioning beyond its digital channels and into one of the major industry gatherings for brokers and financial market businesses.
The company’s new messaging focuses on traders who are ambitious about improving their approach to the markets while placing greater emphasis on discipline.
Moiseeva, who leads global marketing at INFINOX, has been central to the company’s repositioning and is participating in the Dubai event as the brand begins to translate its new identity into broader communications and partnerships.
Her role places the rebrand within a wider marketing strategy covering INFINOX’s digital presence, communications and future industry partnerships.
Africa remains part of the strategy
Alongside the global marketing push, INFINOX is also bringing regional market expertise to the event through Obiagwu, its Regional Manager.
Obiagwu’s work is focused on the African market, with experience spanning financial market analysis, education and business development.
INFINOX’s Nigeria event profile describes him as having more than a decade of experience across areas including forex trading, investment advisory, local market development and the creation of forex products.
His presence alongside the group’s global marketing leadership reflects the company’s effort to connect its broader brand strategy with regional market activity.
For INFINOX, that means putting both its global positioning and local market knowledge on display as the financial trading industry gathers in Dubai.
Beyond the expo floor
Forex Expo Dubai also provides a platform for INFINOX to engage with brokers, traders, fintech companies and other industry participants as it develops its post rebrand strategy.
The company’s participation therefore comes at a point of transition, with its new identity expected to influence how it communicates with traders and approaches partnerships across its markets.
While the Dubai event provides the immediate platform, the broader focus is on how INFINOX translates its new brand direction into its global and regional operations.
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